Rhetorical analysis assignment Essay Example | Topics and Well Written Essays - 750 words

Rhetorical analysis assignment - Essay Example For experienced practitioners of trauma care, this serves to refresh their learning while also introducing them to new developments and terminologies. For new students, it presents the direction in which trauma management has been moving over the last few years. Hence, it serves the learning needs of both contingencies and conception of the Transition Series has to be credited for this. It is quite obvious from the title of the article that the predominant audience for it would be EMT personnel. More broadly, it is of interest to all healthcare professionals including physicians, nurses, lab assistants, medical researchers, hospital administrators, etc. The background knowledge expected of the audience is quite minimal. Written in accessible English, the subject matter is easy to understand for even the lay readers. And where esoteric terms do arise, the authors make sure that the meaning is disambiguated. And since no complex scientific theories or complicated logical deductions are presented therein the reasoning ability required of the audience is barely beyond commonsense. The article is very informative. Part 1 of the series, which pertains to Assessment of the Trauma Patient, contains condensed information while also covering all facets of the assessment process. Fitting with the somber nature of the subject, the authors do not add humor or pun in their write-up. Moreover, since there is no need for using a persuasive/argumentative style for this type of content, the authors have shied away from employing it. The article, by virtue of elaborating on the trauma care process and giving reasons for the protocol to be followed by EMTs, belongs to the technical writing/educational instruction genre. Indeed, the final product is an exemplary piece of instructional design. It could also be classified under the ‘reference’ genre, for it neatly and compactly encapsulates mandatory procedures for EMTs to follow. Consistent with the ethos of technical/e ducational writing, the tone is one of objectivity, balance and sobriety. There is little room for expression of impassioned opinions or emotional reactions in the article. As a result the tone comes across as pedantic at places, but it is acceptable. The authors try to avoid esoteric terms and concepts as this could put-off new students to the subject. And where such usage becomes necessary, they provide sufficient contextual information. The employment of charts and tables with suitable relief coloring enhances the reading experience. The insertion of complementing photographs adjacent to the text enhances the reading experience and helps the audience to retain content for longer. The usage of second person narrative at places makes it easy for readers to get into the content. This technique not only directly involves the reader into the narrative, but also ensures that the theatrical and chaotic atmosphere of the emergency care unit is captured. For example, the following passage illustrates the point: â€Å"Your trauma patient is unstable. En route to the hospital, he begins bleeding into his airway. You are unable to reassess the patient after 5 minutes because you are performing suction almost constantly. You are concerned because your run report will not contain a second set of vital signs. What should you do ______?†

Spotify TM Essay Example | Topics and Well Written Essays - 2000 words

Spotify TM - Essay Example The report bases its arguments on research information from various sources. Moreover, the report provides various recommendations about the topic. These recommendations are relevant to any company that considers information systems significant in their operations. Introduction Spotify TM is a music service company that streams music to its customers through desktop and mobile phone. The company has a vast database with millions of songs that millions of subscribers can listen to from the internet. Currently, the company has more than 20 million users. Its services are mostly available to European countries (Li, Peters, Richardson & Weidenmier, 2012). It has been able to maintain its market in the competitive music business due to its competitive nature. The company also uses strategic measures that have been able to keep the company running. Its key technique has been the use of information systems that are strong enough to sustain the business plan of the corporation. This report f ormulates and evaluates the company’s strategy and frameworks in maintaining their business. It also discusses theoretical perspectives on how the company uses technology to build a competitive advantage for its sustainability. Moreover, the report also provides recommendations that the company can adopt to enhance its business. The company allows one to buy a spotify software program that users can use to stream music from a huge collection of music, and tracks (Lashley, & Clark 2013). Users stream this music using their computers, mobile phones, and tablets. The need exists for one to download the music he listens to, but only entails streaming the music. SPOTIFY TM All companies have business strategies of which state their goals. Business strategies state methods through which they will be able to attain the set goals. Spotify TM has been able to implement various models by Michael Porter in achieving its goals. Spotify TM uses information systems to its advantage in usin g the five forces model. For instance, the company’s uses an interactive website that provides easy navigation by a subscriber on the internet (Rice, 2010). The website arranges its content in a good way that makes the content well visible. The font that the website uses is attractive and makes it easy for a subscriber to view things clearly. Therefore, subscribers become loyal as the company provides better services to its customers. This aspect has been able to create a barrier to new companies from entering into the market (Jenkins, Leicht & Jaynes, 2008). In addition, users can browse music by record label, album, genre, playlist, artists, and through direct searches. With a better website that provides quick services to its customers, the company has been able to lower its charges to its subscribers. It also provides a free six-month trial period once one creates an account. This is due to the increase of subscribers to the company’s services. This creates a buyer power that helps the company to maintain its companies. There are also wide alternatives that customers can choose from in their subscription plans. Hence, the company has a wide range of customers that can subscribe to its services. The company allows one to listen to an unlimited number of music that supports radio-style advertising that the company removes once one subscribes fully.